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Head of Performance Marketing (Hybrid)

Pangea Money Transfer

Pangea Money Transfer

This job is no longer accepting applications

See open jobs at Pangea Money Transfer.
Marketing & Communications
Chicago, IL, USA
Posted on Wednesday, January 24, 2024

We are interested in every qualified candidate who is eligible to work in the United States. However, we are not able to sponsor visas or take over sponsorship at this time.

#BI-Hybrid #LI-Hybrid

Reports to: VP of Marketing

About the Role:

Join Pangea Money Transfer as Head of Performance Marketing, where you'll lead our digital customer acquisition initiatives. Ideal for a professional with in-house marketing experience (with a foundation in agency experience a plus), this role demands expertise in scaling digital channels, managing $10M+ annual budgets, and A/B testing new campaigns; experience in SEO optimization is a strong bonus. You'll be instrumental in driving customer growth, optimizing paid and unpaid marketing strategies, and leading a team towards achieving key performance indicators.

Responsibilities:

  • Drive digital marketing strategies to enhance customer acquisition and manage growing budgets effectively.
  • Implement, test, and optimize multi-channel campaigns, including paid search, paid social, and mobile app install campaignstoday (experience with affiliate, display, and offline channels a plus).
  • Lead continuous efficiency improvement efforts in marketing strategies, identifying opportunities and prioritizing impactful projects.
  • Collaborate with cross-functional teams to set and achieve key metrics including new customer growth, budget, CAC, and LTV.
  • Oversee digital agency activities and outcomes.
  • Mentor and guide a diverse team of marketers, fostering a culture of excellence and alignment with marketing objectives.

Requirements:

  • 8+ years in D2C digital marketing, preferably with recent mobile marketing experience
  • Proven track record in managing large-scale budgets and driving growth
  • Expertise in a range of digital marketing tools and techniques in paid media and SEO
  • Analytical mindset with a passion for data-driven decision-making and innovative marketing strategies

Benefits & Perks:

  • Flexible work schedule (In-office T/W/Th and remote M/F for hybrid-eligible roles)
  • Health, dental, and vision insurance including mental health benefits
  • 401(k) matching plus a ROTH option (U.S. Based employees only)
  • PTO & paid holidays off
  • Sabbatical program (for eligible roles)
  • Paid parental leave
  • DEI groups (B.L.A.C.K. @ Enova, HOLA @ Enova, Women @ Enova, Pride @ Enova, South Asians @ Enova, APEX @ Enova, and Parents @ Enova)
  • Employee recognition and rewards program
  • Charitable matching and a paid volunteer day…Plus so much more!
About Pangea:
Pangea offers a smarter way for people to move money around the world to friends and family. Founded in 2012, Pangea started with a mission to revolutionize the remittance industry by providing customers a powerful, easy-to-use mobile application to send money internationally. Since then, we have grown to offer additional products and services to help underbanked immigrants gain financial independence.
Pangea operates as an independent subsidiary under Enova International (NYSE: ENVA). Also headquartered in Chicago, Enova is a leading financial technology company offering accessible credit to millions of customers. Together, Pangea and Enova are on a mission to help hardworking people get access to fair financial services.
As Pangeans, we value introspection, accountability, empowerment, excellence, and above all, kindness. We believe in a fierce dedication to customer experience. We know that diversity is the key to innovation and creativity. If you have a growth mindset and you thrive under pressure, you’re a great fit for our team!
It is our policy to provide equal employment opportunity for all persons and not discriminate in employment decisions by placing the most qualified person in each job, without regard to any other classification protected by federal, state, or local law. California Applicants: Click here to review our California Privacy Policy for Job Applicants.

This job is no longer accepting applications

See open jobs at Pangea Money Transfer.