Marketing Data Coordinator
CRG Real Estate Solutions
Marketing & Communications
claycomo, mo, usa · Overland Park, KS, USA · Missouri, USA
Posted on Thursday, February 1, 2024
The Marketing Data Coordinator is responsible for maintaining assets to achieve business goals. This position will work directly with Marketing & Pursuit Teams and have a strategic focus on the maintenance of digital assets. This is a hands-on position that will be the go-to business analyst and technical resource for the company’s marketing and sales content and repository systems administrator.
Specific Responsibilities:
- Assist with maintaining the digital library of marketing and pursuit assets:
- Project Data (Unanet Cosential)
- Personnel Data (Unanet Cosential)
- Photography/Image Center (OpenAsset)
- Pursuit Narratives/Written Content Organization (need system to implement and make searchable-ie Teams sharing)
- Company Information, Awards, Rankings, Client References etc (Unanet)
- Import and maintain project and personnel information and perform regular maintenance of all records
- Support corporate pre-qualifications as required and keep registrations valid and current communicating with departments such as Safety, Finance, Accounting, etc.
- Responsible for saving new headshots locally and in OpenAsset and performing routine maintenance for both active and inactive personnel.
- Capture and archive stories and narratives produced by other members of the department such as press releases, social media posts, etc. into Unanet and/or OpenAsset
- Collaborates with department team members to write, curate, and organize marketing information, including project descriptions/stories and resumes, for use in marketing efforts.
- Acts as resource to create customized reports
- Communicates asset updates to marketing team
- Provide technical support and training to users across all offices. Develop training tools and promote adoption.
Job Qualifications:
- Bachelor's degree
- 3-5 years of experience and excellent track record of managing Marketing assets, preferably within the A/E/C industry
- Solid experience and understanding of Unanet/Cosential and OpenAsset (or similar asset management database)
- Demonstrated ability to understand relational data and creatively problem solve.
- Analytical and detail-oriented; multi-tasking, time management and organizational skills
- Ability to understand Sales/Marketing needs and translate their requests into efficient queries and reports; effective in translating between end user’s needs and database output
- Proficient writing and editing skills
- Excellent communication with pro-active approach
- High competency in Online Sharing Platforms and Microsoft Office applications, with emphasis on Microsoft Excel
- Adobe InDesign experience a bonus
- Ability to research and apply emerging techniques/tools
- Self-starter attitude who can thrives working independently and with a team